First-Ever Jeep Easter Egg Contest Announced
Photo credit: BuzzNicked/TikTok
Jeep has overseen the production of each vehicle to such a degree that is leagues ahead of most automotive brands. Engineers have gone through, paying painstakingly close to the specific details with each Jeep vehicle. Some are beginning to notice, not the enthusiastic Jeep fanbase, but instead the new Jeep owners that have begun to understand why so many people support and love the brand. One of the most popular apps that have gained traction in the last year has been TikTok. A new wave of popularity has been videos uploaded that point out the various little details that have been the bedrock of Jeep forward-thinking for years.
TikTok Helps Expose Jeep Easter Eggs
Tiktok, which is built solely by user-uploaded videos and mainly popular among the youth, has created somewhat of a trend regarding the Jeep brand as of late. Various TikTok videos have now received upwards of four million views as of June 2020. Whether or not this craze in posting videos that highlight the small hidden gems that owners are now discovering (known as Easter Eggs), Jeep has freshly announced a contest called The Next Jeep Easter Egg. The goal of the contest is simple: Help Jeep create a graphic trinket for future Jeep vehicles. For example, some owners have located a small rattlesnake, a lizard, a spider, or various other examples in random places on various Jeep vehicles.
What Is An Easter Egg?
Of course, for readers who are still not sure what an Easter Egg is, it’s not an editable food on a holiday or a chocolate-covered egg candy that kids get once a year. Easter Eggs have been long synonymous with hidden icons, mainly in films. For instance, a plot twist in the 1994 classic film, Pulp Fiction, involves a story that is told in a non-consecutive order. The film begins and ends with a scene that takes place inside a large, open-spaced restaurant. However, few people notice at the beginning of the film that one of the center characters and largest male actor celebrities of the day, John Travolta, walks into the frame many scenes before he is properly introduced. However, a close eye would be able to spot Travolta walking by. That’s exactly what an Easter Egg is supposed to entail. Easter Eggs are tiny details that are not noticed right away but provide a nice laugh once noticed. Jeep is hoping to gain attention on something its been doing in secret, now opening up a contest for Jeep fans to contribute.
Jeep’s New Easter Egg Contest
The Jeep Easter Egg contest will last until 11:59:59 p.m. Eastern Time on July 2nd, 2020. So, for those looking to support a movement to add a new Easter Egg like a snake, or maybe just a depiction of John Travolta, enter the contest! The announcement from Jeep has stated a panel of Jeep designers and executives will decide a winner based on all the entries. A lone winner will be announced on July 31, 2020. Entries will be judged by four criteria; Originality, compelling message, clarity, and ease-of-use, and adherence to the Jeep brand. The only required qualifications to enter are being over 18 and a resident of one of the 50 U.S. states. Jeep will also provide the sole winner any Jeep of their choice with a value of up to $50,000, and the probability to have their work appear someday on a Jeep. Check out the website dedicated to making the Next Jeep Easter Egg. For those who just want to drive a new or used Jeep vehicle, look no further than Kendall Dodge Chrysler Jeep Ram.
Drive Home the Latest Jeep Vehicles With Our Help
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