Jeep Adds Two New Body Color Options Exclusively For the 2023 Wrangler
The 2022 Jeep Wrangler is every bit of the modern Jeep Wrangler, thanks to its 4xe trim. We’ve learned a few more tidbits about the upcoming 2023 Jeep Wrangler set to debut later this fall. From concept to production: Earl, first shown on the Jeep® Gladiator Farout concept in 2020, joins the Jeep Wrangler production exterior color options for the first time. Reign exterior color obtains purple back to the Wrangler palette for a limited time for the 2023 model year. Currently open for orders, Earl and Reign are available on Wrangler Sport, Sahara, Rubicon, 4xe and 392 models, as well as the new Freedom Edition.
Adding New Colors Is Just the Start
First added as a funky color for 2020 Jeep Gladiator Farout concept in 2020, Earl, a standout shade of gray with touches of aquamarine, makes its first appearance as an available exterior production body color option on the Wrangler lineup for the first time for the 2023 model year. Purple, last seen on the 2018 JK Wrangler, returns for a comeback as Reign in the 2023 model year. Eye-catching Reign, available for a limited run in the 2023 model year, will implore to all buyers looking to add a bit of purple with their new Wrangler.
“We received a lot of positive feedback on Earl when it debuted on the Gladiator Farout concept, and we work to deliver what our customers tell us they want.These limited-run colors like Earl and Reign draw a huge enthusiast following because they’re exciting, authentic and stand out, much like the Jeep community.” ,” said Jim Morrison, senior vice president and head of Jeep brand North America.
Details On When To Expect These Changes
These unique Jeep colors, Earl and Reign, will join a lengthy lineup of vivid and special-run colors that add customization and appeal to the Jeep Wrangler, with a special color palette straight from the factory. Available on all Wrangler models, including Sport, Sahara, Rubicon, 4xe, and 392, Earl, with a U.S. manufacturer’s suggested retail price (MSRP) of $395, will be available for the complete 2023 model year. Limited-production Reign, with a U.S. MSRP of $495, can be ordered now through October. These unique colors join Firecracker Red, High Velocity, Hydro Blue, Sarge Green, Silver Zynith, Sting Gray, Granite Crystal, Black and Bright White for the 2023 Jeep Wrangler model year.
Allow us to remind our readers of the storied history of the Jeep Wrangler and its evolution to where the brand will go next. From body color options out of the norm, to scaling out the future with 4xe technology added to the line-up, expect the brand to push the envelope forward to new heights in 2023 and beyond! Perhaps we might even find out about a new mini Jeep SUV that debuts in the coming years?
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